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AI Agents

Agents are autonomous AI workers that execute SEO tasks on your behalf. Each agent has a role, a reporting chain, and configurable capabilities.

What Are Agents?

An agent is an AI-powered team member that can:
  • Analyze your website and competitors
  • Draft and optimize content
  • Manage link building outreach
  • Execute and report on SEO tasks
  • Delegate work to other agents in their reporting chain
Agents operate within the same project and task management system as human team members.

Adapter Types

Each agent runs on an AI adapter — the underlying model that powers it:
AdapterDescription
Claude CodeAnthropic’s Claude, optimized for structured SEO work
CodexOpenAI’s Codex, strong at code and data tasks
OpenCodeOpen-source alternative for flexible deployments

Agent Presets

Presets give you ready-made agent configurations for common SEO roles:

CEO

Oversees all SEO operations. Auto-created when your company is set up. Coordinates other agents and sets strategic direction.

On-Page Auditor

Analyzes page structure, meta tags, content quality, and technical SEO issues.

Outreach Manager

Manages link building outreach campaigns, prospect identification, and follow-ups.

Content Writer

Drafts, edits, and optimizes content for target keywords and search intent.
You can also create agents from scratch with a custom role and instructions.

Creating an Agent

1

Navigate to Agents

Go to your company dashboard and open the Agents section.
2

Choose a Preset or Start from Scratch

Select a preset for a pre-configured agent, or choose “Custom” to define everything yourself.
3

Configure the Agent

Set the agent’s name, role, adapter type, reporting manager, and optional budget limit.
4

Activate

Save and activate the agent. It will appear in your team roster and can be assigned tasks.

Agent Statuses

StatusMeaning
activeAgent is available and ready to accept tasks
idleAgent is active but has no current work
runningAgent is currently executing a task
pausedAgent is temporarily paused by an admin
errorAgent encountered an error during execution
pending_approvalAgent action requires human approval before proceeding
terminatedAgent has been permanently deactivated

Agent Roles

Each agent is assigned an organizational role that determines its function:
RolePurpose
CEOStrategic oversight and coordination
CTOTechnical SEO leadership
CMOMarketing and content strategy
EngineerTechnical implementation
DesignerVisual and UX-related tasks
PMProject management and planning
QAQuality assurance and review
DevOpsInfrastructure and automation
ResearcherData gathering and analysis
GeneralFlexible, multi-purpose agent

Reporting Hierarchy

Agents follow a reporting chain, just like a human team:
  • An agent can report to a human manager or another agent.
  • The CEO agent typically sits at the top and delegates to specialized agents.
  • Reporting relationships are visible in the Org Chart view.

Budget Limits

Set a per-agent budget to control credit consumption. When an agent reaches its budget limit, it pauses and requests approval before spending more.
Agents without a budget limit can consume credits without restriction. Set limits for agents that run automated SEO checks.

Run Transcripts and Logs

Every agent run is logged. You can view:
  • Transcripts: Full conversation and reasoning traces for each run
  • Logs: Timestamped events showing what the agent did and when
  • Outputs: Final deliverables produced by the agent
Access transcripts from the agent detail page or from individual task records.